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- The city presents the best cost-result relationship, and is the most efficient promoting and raising investment
- Barcelona has surpassed cities such as Amsterdam, Paris, Berlin or Dublin on this award
For the second year in a row, Barcelona was selected European city with the Best Promoting and Foreign Direct Investment Strategy at the fDi Strategy Awards recent edition, awarded by the fDi Magazine, from the Financial Times group. Barcelona has surpassed cities such as Amsterdam, Paris, Berlin or Dublin on this award and positions itself in the first place among 146 cities and regions participating.
fDI’s European Cities and Regions of the Future 2018/2019 report is based on data and the evolution during 2017. According to this report, the Catalan capital stands out for its strategy relaunching the brand, its transparency policy so as to instil a positive atmosphere for business, its technological industry, and its entrepreneurial fabric and start-ups.
The publication also highlights Barcelona’s role as urban lab for entrepreneurial initiatives, services and terms for R+D investors. It mentions as well, as a value of a ‘city of social progress’, that the city encourages businesses which include gender diversity in their HH. RR. policies, and offers special conditions for companies which favour the recruitment of young people unemployed and applicants over 45.
These assessments add up to the analysis of the results obtained in the face of used economical resources. The results were measured in number of foreign direct investment projects during the previous year. In this sense, fDi Magazine concludes that Barcelona presents the best cost-result relationship and is the most efficient city in the world in promoting and raising investment.
Sources from Barcelona’s town hall underlined that this award is a recognition to the good, enduring, and tenacious work done to promote the city’s economy and attract and retain companies, start-ups and talent, fundamental factors for bringing prosperity and quality occupability in the city.
fDi Magazine is specialized in the positioning of markets and international investment flows. The Financial Times group maintains, with this new ranking, its commitment to the dissemination of the best professional practices, which boosts flows and exchanges of international businesses.