12
March
2024


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  • Barcelona Catalonia attends the real estate fair in Cannes MIPIM 2024 which starts today and runs until this Friday, March 15.
  • The delegation has once again incorporated public and private partners to offer a joint offer to the foreign investor.
  • Projects such as Parc de l’Alba, 22@Nord or the GranVia Biopol project stand out.

 

Barcelona Catalonia, formed by the Generalitat de Catalunya, through INCASÒL, the Barcelona City Council and the Barcelona Metropolitan Area (AMB), will attend the MIPIM 2024 real estate fair, the 17th edition in which it will participate. This year the real estate fair, one of the largest trade fairs for property and investment in Europe, takes place in Cannes (France) from March 12 to 15.

In this year’s edition, MIPIM wants to influence and accelerate the transformation of the urban environment. It also wants to become a space where concrete solutions can be proposed and the international real estate community connected to create more sustainable, livable and prosperous places for people. In this context, the fair is an opportunity to explain the strategic projects that are being developed in Barcelona, in the metropolitan area and throughout Catalonia.

Under the motto Making IT happen!Barcelona Catalonia will present projects from all over the Catalan territory with different investment opportunities for all sectors, presenting Barcelona and Catalonia as an ideal area for investments and new projects while reaffirming the its commitment to inclusive, sustainable and cohesive development models.

Barcelona Catalonia Conference: The Science & the City

Within the framework of MIPIM and as a conference of the official program, Barcelona Catalonia is organizing, for the sixth time, a meeting to discuss the recruitment of talent and reindustrialization linked to innovation. On this occasion, the conference will explore the dynamic intersection of scientific innovation and urban development in Barcelona, its metropolis and in Catalonia. It will present investment opportunities at the forefront of innovation, from life sciences to semiconductors, promoting the reindustrialization of the territory and the development of sustainable urban ecosystems. The session will be led by Mercè Conesa, CEO of Barcelona Global, and will have the participation of José Luis Garrido, ICREA research professor and @ICN2 group leader, and Eva Jodar, senior director of Client Care & Client Solutions at CBRE Spain.

Barcelona City Council’s Commissioner for International Relations and City Promotion, Pau Solanilla, will participate in the Political Leaders Summit 2024, which brings together city leaders from all over Europe and the world to share perspectives to achieve urban improvements. The attraction of investments in the current macroeconomic and geopolitical environment, decarbonisation and net zero, the economy of innovation, transforming infrastructures, or affordable housing will be the focus of the round tables.

Apart from the official program of the fair, the Barcelona Catalonia stand organizes a series of meetings, talks and presentations to discuss Barcelona and Catalonia as a space for innovation, for investing and for settling down. In this edition, Barcelona City Council wants to highlight its profile as a city for science and innovation with areas such as the 22@ nord, and projects such as Port Olímpic, focused on the blue economy sector, or that of the Ciutadella del Coneixement, with more weight in the life sciences sector. On the part of INCASÒL the presentation of the Parc de l’Alba de Cerdanyola del Vallès project, located around the Sincrotró Alba, a new urban district that is designed to host the most advanced platforms at a scientific, technological and entrepreneurial level, as well such as the creation of more than 5,300 homes in a sustainable, balanced and connected environment.

The AMB’s Economic Development Agency participates for another year in the fair accompanying eight metropolitan municipalities to promote municipal urban developments on an international scale: Cerdanyola del Vallès, Cornellà de Llobregat, Esplugues de Llobregat, Gavà, L’Hospitalet de Llobregat, Sant Adrià de Besòs, Sant Boi de Llobregat and Viladecans. Under the slogan ‘Discover the Metropolitan Projects’, the Barcelona Catalonia stand will present the investment opportunities of Gavà (Els Joncs project, Sector Ponent), Esplugues de Llobregat (Porta Barcelona project), Sant Adrià de Besòs (Les tres xemeneies project), Sant Boi de Llobregat (Casernes project – District Z) and Viladecans.

Public-private collaboration as a claim for the foreign investor

Barcelona Catalonia consolidates its model of public-private collaboration that combines the proposals of the different administrations and the projects of private companies in the sector. In this sense, the MIPIM stand brings together companies with an international vocation and municipal, metropolitan and supra-municipal administrations that collaborate on urban planning projects in Catalonia. On this occasion, the B-Tec Foundation of the Diagonal-Besòs Campus, Catalonia Trade & Investment and the University of Barcelona are collaborating with Barcelona Catalonia. The town councils of Cerdanyola del Vallès, Cornellà de Llobregat, Esplugues de Llobregat, Gavà, L’Hospitalet de Llobregat, Sant Adrià de Besòs, Sant Boi de Llobregat and Viladecans are also present. As well as more than 30 private partners, made up of engineers, architects, lawyers and real estate services based in Catalonia.

Barcelona awarded as the best city in Europe for attracting investments

For the third year in a row, Barcelona will receive the prize for the best European city in terms of future investment attraction strategy at MIPIM. fDi Magazine, from the Financial Times group, has ranked Barcelona as the city that deploys the best promotion and investment attraction strategy in Europe, ahead of London, Berlin and Dublin. The ranking highlights Barcelona’s work in promotion to grow clusters in supercomputing, artificial intelligence, health and biotechnology.

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